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WSI Experts help DCG Software Value Increase their Online Visibility via Search Engine Optimization

Admin - Thursday, March 16, 2017

DCG Software Value is a software consulting company that helps IT departments optimize their software development processes. DCG believes that IT processes should have a quantifiable impact on the bottom line of a business.  A lot of times IT departments waste valuable resources including time and money due to processes that are not structured well and no one is keeping track of metrics that are important in eliminating waste.

Using Function Point Analysis, Software Development Metrics, Agile metrics and Software Estimation, DCG helps its clients analyze and optimize the business value of their software. They also help companies manage their outsourced software development and their vendors for decreased risk and increased value.

WSI is helping DCG improve their organic rankings on Google and other search engines. For this purpose, we completed an extensive keyword research, identifying the areas of expertise for DCG and the high volume keywords that they should be found for. The process also included consulting with DCG on the kind of keywords that would not just bring them traffic, but also potential customers.

Ten primary keywords were chosen along with their respective keyword clusters and pages on the DCG website were optimized for each keyword cluster.

Some of these pages are –

https://www.softwarevalue.com/software-value/software-measurement-and-metrics/

https://www.softwarevalue.com/function-point-analysis/

https://www.softwarevalue.com/software-value/software-development-metrics/

https://www.softwarevalue.com/software-estimation/agile-estimating-and-planning/

https://www.softwarevalue.com/software-estimation/agile-metrics/

 

Some technical and structural improvements were also made on the website with the help of DCG’s web development team that included making the website mobile responsive and secure.

Content being a major part of any inbound strategy, we are currently publishing content on behalf of DCG on a number of platforms, including WordPress, Weebly and Slideshare.

 

Following this effort, the rankings for the chosen keyword are already making good progress in a short time and we expect upward trend in the keyword rankings to continue followed by increase in organic website traffic.

We are looking forward to a long term partnership with DCG Software Value in helping them reach their corporate goals.

 

This post originally appeared at http://www.wsipromarketers.com/wsi-experts-help-dcg-software-value-search-engine-optimization/

South Jersey Painting contractors hired WSI to enhance their online presence

Admin - Wednesday, December 21, 2016

Pizzazz Painting  is one of New Jersey’s most reputable and well known full service painting companies servicing the New Jersey tri-state area for over 20 years.  Pizzazz painting specializes in Residential Interior and exterior painting and commercial painting. Pizzazz Painting is a family-owned company dedicated to the highest quality and service. They offer personal attention to every client; no job is too large or too small.

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Pizzazz Painting provides quality paint and attention to detail while working in a prompt and professional manner. Free Professional Color Consultation is included with all projects! We are experts in Interior Design and Color Coordination.

WSI was hired to help Pizzazz Painting build their online presence by developing a new responsive Website and implementing an SEO strategy.  The new website is mobile friendly and user friendly www.pizzazzpainting.com  and we are now implementing a Local SEO strategy including Keyword research, Local citations, content marketing, and a blogging strategy to help build traffic and backlinks to the site.

The initial on-site optimization effort included development of 4 pages based on key Services.  You can see the optimized service pages by clicking on the links below:

Exterior Painting

Interior Painting

Commercial Painting

Decorative Painting

Initial off page strategy includes an intensive blogging effort. These high quality blogs are syndicated to WIX, Weebly, Blogger, Tumblr and Google +. WSI is also doing regular social media postings to facebook

Each month of the SEO implementation is monitored and carefully tracked. Key metrics include links, rankings, organic visits and leads from organic visitors.

This post originally appeared at:  https://www.wsiworld.com/madhuchadha/?ic=blog

WSI Selected by Parks’ Plumbing & Sewer, Inc. for SEO Services

Admin - Saturday, November 19, 2016

WSI Digital Marketing has recently launched new SEO efforts for Parks Plumbing & Sewer, Inc., a full service plumbing company located in the Chicago suburb of Skokie. Parks’ Plumbing is the Chicago area expert residential flood control systems provider, featured on Ask This Old House for their patented Double Guard Flood Control Valve and workmanship.

parks-plumbing-and-sewerParks’ Plumbing and Sewer, Inc. offers complete flood control systems in Chicago and in many of the northern, western, and northwestern suburbs. They are the innovators in the flood control systems space and are often imitated by their competition but they are never duplicated. Parks’ Plumbing has prided themselves on improving every part of their offerings to present the most complete solutions to residential flood control at the lowest possible cost to their customers. In recent years, they have also helped homeowners with yard drainage systems which correct those yard problem areas that collect water.

Parks’ Plumbing & Sewer, Inc. are flood control specialists that have been helping homeowners and business protect their property from the damages caused by flooding. Overland flooding and sewer backups are plaguing the Chicago area because of the building density and the increasingly torrential rainfall that has been occurring in the area. Chicago area neighborhoods and suburbs all have their own plumbing regulations and requirements which a typical plumbing company doesn’t keep up on. Parks’ is the expert when it comes to what each area requires.

Parks’ Plumbing & Sewer, Inc. has been pleased with the consulting work on their company web site as well as the on-page optimization process which included copy writing, SEO page level strategy and implementation, as well as new page and content creation. The on-page efforts alone have already generated more organic searches to the site than ever before.

Parks’ Plumbing and Sewer, Inc. decided to go with a full SEO program from WSI with both on-page and off-page SEO processes. The on-page optimization which is so important for SEO is now complete and the planning for the off-page optimization is complete. The off page optimization is now beginning. In addition to citation building, WSI will be expanding Parks’ online presence online through an ongoing blogging effort. These high quality blog posts will be syndicated to Google +, TumblrWordPress, Weebly and Blogger and together these efforts are expected to drive them up in the search rankings.

This post originally appeared here: http://www.onlinewsimarketing.com/wsi-selected-parks-plumbing-sewer-inc-seo-services/

San Francisco Design Firm Engages WSI for SEO

Admin - Monday, November 7, 2016

Project 6 Design, a San Francisco-based graphic and web design agency has engaged WSI to implement a

Brand Design

Brand Design

comprehensive SEO program for them.  Since 2001, Project6 Design has been helping companies communicate who they are, what they do, and why they do it best. Their expert team combines a sense of humor and creativity with discipline and focus, allowing them to deliver tools that integrate style with substance. The goal of the SEO engagement is to increase lead flow from companies needing innovative design solutions for web, branding and print materials.

The SEO implementation covers three major service areas: web design, brand design, and print design. Keywords include geo-modified keywords for each area.  The selected keywords were mapped to the following pages: 

https://www.project6.com/about-project6-san-francisco-design-agency

https://www.project6.com/web-design-company-san-francisco

https://www.project6.com/ecommerce-website-design-company

https://www.project6.com/branding-agency-san-francisco

https://www.project6.com/drupal-web-design

https://www.project6.com/brand-design

https://www.project6.com/print-design

https://www.project6.com/web-design-services

WSI also optimized Project 6’s home page and Google Maps page as well.  

Part of the comprehensive SEO service provided is customized tracking of key performance indicators. Each month WSI will measure links to the new SEO pages, rankings on the keywords, organic entrances to the 9 new SEO pages, as well as leads from organic visitors. Lead tracking includes form submissions, as well as phone calls from organic visitors. With this approach  we can see all of the elements which lead to the clients end goal: more graphic design engagements.

Going forward, WSI will focus on the creation and syndication of various types of off page content.  This will include blogs, directory listings, and social media posts all designed to build links and social signals around the above keywords.  The blogs will be syndicated to Tumblr, WordPress, Blogger, Weebly and Google+.  As this effort unfolds, Project 6 expects to see their brand at the top of the results for all keywords

This post originally appeared: http://www.wsiexpertinternetmarketing.com/our-blog/san-francisco-design-firm-engages-wsi-for-seo

Castlebrook Media Teams up with WSI to provide SEO for Ohio Personal Injury Law Firm

Admin - Wednesday, October 5, 2016

Castlebrook Media, a leading Columbus Ohio advertising agency has partnered with WSI to deliver world class SEO schiff-lawservices to one of Ohio’s’ leading personal injury law firms. Since 1982, Schiff & Associates have provided their clients with outstanding representation in areas of personal injury and wrongful death. Schiff & Associates’ clients benefit from the combined skills of seven of the most distinguished personal injury attorneys in Ohio. In seeking to provide Schiff & Associates a more comprehensive range of services, Castlebrook has brought on WSI as its SEO service provider, bringing WSI’s global expertise in this area to bear on improving Schiff’s visibility in the search engines.

The SEO will focus on the most active practice areas the firm is engaged in. After comprehensive keyword research, specific keywords were selected and mapped to the various pages of the Schiff & Associates web site. Then, employing advanced on-page optimization techniques, the pages were optimized for the selected keywords and their stems. Here are several examples of keywords that have been optimized for pages on the Schiff & Associates site:

With the on-page optimization complete, the SEO will now focus on improving the popularity of the new SEO pages through a comprehensive content marketing program. This program will include registering Schiff & Associates Columbus location in local business directories, posting on its Google+ page, and increasing its already large base of positive customer reviews. In addition, blogging accounts have been established on the popular blogging platforms Tumblr, WordPress, Blogger and Weebly.

Each month of the SEO implementation will be monitored and carefully tracked.  Key metrics that will be measured each month include links, rankings, organic visits and leads from organic visitors.

This post originally appeared at http://www.wsiexpertinternetmarketing.com/our-blog/castlebrook-media-teams-up-with-wsi-to-provide-seo-for-ohio-personal-injury-law-firm

Arizona Allergy & Asthma Medical Practice Hires WSI to Expand Brand with SEO

Admin - Monday, September 26, 2016

Adult & Pediatric Associates, P.C. specializes in the treatment of allergies and asthma for children and adults in Phoenix Metro. In order to improve knowledge of their five allergy and asthma clinics in Phoenix, AZ they hired WSI to provide digital marketing services.

glendale-az-allergy-asthma-clinicIn early 2015, WSI took over the web marketing, and made immediate changes to their website functionality to make it more consumer and mobile friendly.As part of their strategic optimization techniques to increase visibility AAPA, WSI conducted in depth keyword research and site planning, and created unique SEO landing pages optimized for specific services and specific specific clinic locations such as their: Phoenix allergy and asthma clinic, Glendale allergy clinic, Avondale allergy clinic, Anthem Allergy Asthma clinic and its Scottsdale Allergy & Asthma clinic.

The on-page optimization was followed up with organic link building and patient review generation. Activities included on site content creation, social media posting as well as linking back to the targeted pages with blog sites at Blogger, WordPress, Weebly and Tumblr as well as their branded Google+ pages.

WSI’s design and SEO team reconfigured their website to improve the usability for patients and allergy sufferers who are on a mobile device; and in addition adding extra security and website management services in order to keep the website secure and live 24/7.

top-phoenix-doctors-2012-adult-pediatric-allergy-associates

This holistic online marketing strategy has dramatically increased the visibility for all of their locations in Phoenix Metro, and has resulted in a significant increase in QUALIFIED patients for those who are looking for comprehensive Phoenix allergy testing, pediatric allergy doctor, asthma specialist and a Phoenix allergy doctor.

About our Web Marketing SEO Agency

WSI is the world’s largest digital marketing agencies and leader in internet marketing, local SEO, national SEO, Paid Search and Social Media Marketing with a local Digital Marketing office based in Scottsdale, AZ. eSpark Marketing partners with a network of over 1000 WSI agencies in countries around the globe helping a multitude of companies develop and execute comprehensive lead generating digital marketing strategies. Please contact us today to discuss your business goals, or to get started on your SEO plan.

This blog originally appeared on: http://www.esparkmarketingwsi.com/eSpark-Marketing-Blog/articleType/ArticleView/articleId/2992/Arizona-Allergy-Asthma-Medical-Practice-hires-eSpark-Marketing-for-Web-Marketing–SEO

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