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WSI AimHigh Marketing partners with TeamLogic IT Oklahoma City for Local SEO

Admin - Tuesday, March 7, 2017

The Oklahoma City location of TeamLogic IT technology advisors has partnered with WSI AimHigh Marketing to implement a comprehensive Local SEO strategy. TeamLogic IT has been helping Oklahoma businesses since 2007 by providing professional Managed IT Services and IT Solutions. The highly skilled TeamLogic team proactively evaluates and scales business IT networks and monitors them remotely to assure continuous security and functionality.

The core services at TeamLogic IT OKC include:

TeamLogic IT is a nationwide network of professional Managed IT Services and IT Solutions providers. The independently owned TeamLogic IT OKC location has built an outstanding reputation for delivering highly available, secure and flexible IT solutions. With its unique breath of skills and expertise, the Oklahoma City Team is able to provide complete or supplemental IT services for its clients.

The Local SEO strategy provided by WSI includes extensive keyword research to determine the most relevant and valuable keywords that local businesses use to find TeamLogic IT’s services.These keywords make the foundation of a targeted content marketing campaign, including syndicating blogs to platforms such as Tumblr, WordPress, Blogger, and more. The strategy also includes providing verified third party reviews to help establish TeamLogic IT OKC’s credibility for potential clients as well as the search engines. And, the WSI team will verify and maintain consistency among hundreds of online directories and map listings.

About WSI AimHigh Marketing:

WSI is the global leader in all things regarding digital marketing. We offering a full suite of Internet marketing solutions, making WSI the marketing solution best equipped to help you accomplish your business goals. WSI would be happy to discuss your goals, or do an analysis of your current marketing activities.

This blog post was originally published at the following location:  http://wsiaimhigh.com/our-blog/teamlogic-it-oklahoma-city-partners-with-wsi

Thoughtful Presence Retains WSI for SEO Services

Admin - Monday, March 6, 2017

WSI Digital Marketing announced today that Thoughtful Presence, an online retailer of unique gift baskets and other specialty gifts, has retained WSI for continued SEO Services. Thoughtful Presence, located in suburban Chicago, provides personalization for their gift products and is known for excellence in designing and creating custom gift baskets that are unique and beloved. The gift basket market is very competitive and Thoughtful Presence must work hard to get their products found by the people and companies searching for them, so they have chosen that WSI remain their partner in this effort.

Thoughtful Presence offers gifts for every special occasion or holiday as well as offering gift collections by recipient. Popular collections for consumers include baby shower gift baskets and sympathy gift baskets. Unique Chicago Cubs gift baskets have been moving as well with their first World Series win since 1908. They offer unique gift sets for teachers, babies, kids, men, women and even pets. Other collections include Chicago themed gifts, housewarming and hostess gifts, gourmet gift collections, holiday collections, travel gifts, spa gifts, seasonal gifts, BBQ gifts, gardening gifts, and of course, birthday, anniversary and graduation gifts. There are many more categories and sets which are categorized by occasion, holiday, recipient, season and theme.

Thoughtful Presence designs and delivers quality, unique, and custom gift baskets made with hand selected gifts from the best gift companies. Sometimes trendy, sometimes classic, always impressive. Whether for individual gift giving or corporate, they are known for their customization work which make the gifts truly unique and memorable. Each basket can be built to order, ensuring the most personalized gift giving.

Corporate gift baskets are a significant part of their business as company management teams seek out appropriate expressions of customer appreciation and employee recognition. Their gift collections can be completely built to a company’s specification, with company branded items included along with themed gift sets. Their baskets have been used as promotional items, as “thank you” items, and as convention and raffle items, as well as employee recognition, retirement and anniversary gifts. Employees and customers alike are very pleased with the thoughtful gifts that express the company’s appreciation in such a unique way.

Thoughtful Presence has been pleased with the consulting work on their Big Commerce site as well as the on-page optimization process which included copy writing, SEO page level strategy and implementation, as well as new category creation and optimizations. Thoughtful Presence decided to continue with the full SEO program from WSI with their off-page SEO processes. WSI has been doing the off-page optimization for 6 months. Thoughtful Presence is pleased with the citation building efforts as well at the ongoing blogging effort. These high quality blog posts are syndicated to TumblrWordPress, Weebly, Google+, Issuu, Ucoz, and Blogger and together are driving these new gift categories up in the search rankings. These improvements have been rewarded by sales that have consistently improved throughout the process and that is exactly why they have retained WSI in this effort.

This post originally appeared here: http://www.onlinewsimarketing.com/thoughtful-presence-retains-wsi-seo-services/

Lincoln & Mazda of Olympia retains WSI as their Trusted Digital Advisor for SEO & PPC

Admin - Saturday, February 18, 2017

Lincoln & Mazda of Olympia is new and used car dealership serving the greater Olympia and Tacoma area. Conveniently located in the Olympia Auto Mall, this dealership has trusted their SEO and Paid Advertising campaigns to WSI since August of 2014.

For 2 years following their initial engagement, the website continued to improve in search ranking and the PPC campaigns evolved with the website content improvements to offer a maximum conversion rate at a significantly reduced cost per click over previous campaign years.

Due to some unexpected changes with their platform and hosting provider, Lincoln & Mazda of Olympia were required to move their extensive new and used car website and inventory to a new platform in July of 2016. The move was extremely disruptive to their online presence. They dropped significantly in ranking and their paid advertising campaigns suffered as a result.

WSI came to the rescue with a plan to correct the technical issues surrounding the move. Proper redirects were implemented, broken links corrected, and most of the blog articles were restored including the links to their offsite properties (Facebook, Twitter, Google+, WordPress, Blogger, and Tumblr).

In addition to adjusting the optimization on their prime website pages for the best keyword phrases:

              new cars

              used cars

              car dealership

              car repair

              vehicle financing

 

WSI built and optimized some new pages to help searchers find the online Lincoln & Mazda new and used car inventory by vehicle type:

Our Vehicles

Sedans

Convertibles

Hatchbacks

Minivans

SUVs

Trucks

Cars Under $10K

New Car Specials

Used Car Specials­

The Lincoln Line Up

The Mazda Line Up

 

PPC campaigns were all adjusted to take advantage of the new pages and blogging will resume next month to promote these new keywords and pages going forward. New conversion goals have been added and the results are already amazing. January alone showed a 22% increase in Overall Traffic, a 32% increase in Organic Traffic, and 25% increase in Paid Traffic. Conversions were up 30%, 44%, and 26% respectively.

This post originally appeared: http://www.wsicybersmart.com/lincoln-mazda-olympia-retains-wsi-trusted-digital-advisor-seo-ppc/

Parenting Partners Inc. Chooses WSI for Search Engine Optimization Project

Admin - Friday, February 17, 2017

Parenting Partners Inc, an Illinois Surrogacy Agency located in the Northern suburbs of Chicago, has chosen WSI Digital Marketing for an SEO project to enhance the company’s visibility and prominence on the internet. Parenting Partners Inc in Illinois, is a much smaller, more personalized, and more affordable surrogate mother agency offering individualized and personal services to intended parents and surrogate mothers. The firm can assist with the process of gestational surrogacy, which uses In Vitro Fertilization to create an embryo using the eggs from the prospective mother (or donor) and the sperm from the father (or donor) that is then implanted in a surrogate.

The agency, located in Gurnee, Illinois, has been in business since 1999, and finds itself in an increasingly competitive market with much larger surrogacy agencies who are driving up the costs of surrogacy for intended parents and offering less personalized assistance to those in need of those surrogate services. But all surrogate agencies are not alike. The director of Parenting Partners, Inc. is a parent through surrogacy and is also a surrogacy educator, writer, speaker, legislative activist and advocate. She is also very understanding of the needs of surrogate mothers and of the needs of the intended parents of a surrogate baby and works directly with all the parties. They have successfully helped guide and create many new families through surrogacy.

WSI, a global leader in digital marketing services, was engaged to assist Parenting Partners Inc to improve online visibility to better serve local communities in and around the Chicago area. WSI uses advanced digital marketing strategies to assist clients to achieve their organizational goals online. As a global company assisting companies engaged in different industries, WSI brings experience and a knowledge base to more effectively serve clients in local markets.

The project will start with the optimization of their website, which will be optimized for their market with WSI’s on-page optimization process which includes SEO page level strategy and implementation, as well as project management and auditing the optimized pages. The on-page efforts alone should generate more organic searches to the site than ever before.

The next step in the local search optimization will be the off-page optimization. In addition to citation building, WSI will be expanding Parenting Partners Inc online presence online through an ongoing blogging effort. These high quality blog posts will be syndicated to Google+, TumblrWordPress, Weebly, ISSUU, and Blogger and together these efforts are expected to drive them up in the local search rankings.

This post originally appeared here: http://www.onlinewsimarketing.com/parenting-partners-inc-chooses-wsi-search-engine-optimization-project

Carroll & Carroll Attorneys at Law Selects WSI to Expand Local Online Presence

Admin - Wednesday, February 15, 2017

WSI Digital Marketing has recently launched new SEO efforts for Carroll & Carroll Attorneys at Law located in McHenry County, Illinois. The law office, located in Woodstock, Illinois, has 30 years of proven experience in Family Law, Divorce, Custody, Bankruptcy, Misdemeanors, Traffic Violations, and Estate Planning.  

WSI, a global leader in digital marketing services, was engaged to assist Carroll & Carroll Attorneys at Law to improve online visibility to better serve local communities in and around their Woodstock, Illinois location. WSI uses advanced digital marketing strategies to assist clients to achieve their organizational goals online. As a global company assisting companies engaged in different industries, WSI brings experience and a knowledge base to more effectively serve clients in local markets.

Carroll & Carroll Attorneys at Law will start with a new website which will be optimized for their market with the WSI’s on-page optimization process which included copy writing, SEO page level strategy and implementation, as well as new page and content creation. The on-page efforts alone should generate more organic searches to the site than ever before.

Some of the specific pages that were optimized were:

Bankruptcy Attorney in Woodstock, Illinois
Custody Attorney in Woodstock, Illinois
Divorce Attorney in Woodstock, Illinois

Estate Planning Attorney in Woodstock, Illinois
Family Law Attorney in Woodstock, Illinois

The next step in the local search optimization will be the off-page optimization. In addition to citation building, WSI will be expanding Parks’ online presence online through an ongoing blogging effort. These high quality blog posts will be syndicated to Google+, TumblrWordPress, Weebly, ISSUU, and Blogger and together these efforts are expected to drive them up in the local search rankings.

This post originally appeared here: http://www.onlinewsimarketing.com/carroll-carroll-attorneys-law-selects-wsi-expand-local-online-presence/

Executive Employment Lawyer Engages WSI For Web Development and SEO

Admin - Tuesday, February 7, 2017

Robert Adelson, Esq., a well-known Boston business and contracts law attorney has engaged with WSI for SEO services for his executive employment law practice.  For over 20 years, Attorney Adelson has provided his clients with outstanding legal representation in areas of employment agreement, executive compensation, equity and separation matters. A frequent speaker and author, Rob has written numerous articles in the areas of employment agreements, non-competes and restrictive covenants, compensation, stock, stock options and executive equity terms. His articles have been published in The Culpepper Letter, Family BusinessBoston Business Journal, Genetic Engineering News and Mass High Tech: The Journal of New England Technology. In addition, Rob’s work as an executive employment attorney in Boston has been recognized in the Boston Globe, the Boston Herald and other publications.

The goal of the WSI engagement is lead generation. WSI conducted a careful analysis of the web presence and digital marketing activities performed by his previous marketing providers.  The results showed that he has a 12-page responsive website, a 70-page older non-mobile-friendly website, a free WordPress blog with hundreds of pages, a Findlaw profile and four highlights, and a monthly e-newsletter campaign that drives traffic to the WordPress blog. There was much duplicate content in these web properties and a strategy for content marketing, link building and driving website traffic was lacking.

WSI’s digital marketing solution involves first rebuilding the 70-page website into a responsive website that complies with Google’s mobile friendly standards. Responsive websites enjoy improved Google search results rankings. The pages on the 12 page website were then redirected to the new website, preserving the links. Duplicate content was cleaned up.

Next, we performed comprehensive keyword research on the subject of executive employment and selected specific keywords that were then mapped to the relevant pages of the website.  The keywords focus on what Attorney Adelson does, as well as what he is, i.e., executive employment lawyer. Then, employing advanced on-page optimization techniques, the pages were optimized for the selected keywords and their stems.  Here are several examples of keywords that have been optimized on the executiveemploymentattorney.com site:

Executive Compensation Lawyer

Non-Compete Agreement Attorney

Severance Agreement Lawyer

Lawyer for Wrongful Termination

With the on-page optimization complete, the SEO will now focus on improving the popularity of the new SEO pages through a comprehensive content marketing and local SEO program. This program will include registering the website in local business directories, posting on its Google+ page, writing new articles, posting Rob’s speaker slides on Slideshare, and increasing his positive customer reviews. In addition, monthly blog posts will be written and syndicated to blogs established on the popular blogging platforms Tumblr, WordPress, Blogger, and Weebly. Monthly newsletters will include landing pages on the website to drive traffic to the website.

Each month of the SEO implementation will be monitored and carefully tracked.  Key metrics that will be measured each month include links, rankings, organic visits and leads from organic visitors. We expect to achieve significantly increased lead generation rates from these SEO efforts.

This blog post is originally published on http://www.thewsitouch.com/executive-employment-lawyer-engages-wsi-web-development-seo/

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